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How 5 AI agents transformed one SMB's workforce and customer service game

  • Writer: Marino Pernía G.
    Marino Pernía G.
  • May 22
  • 6 min read

Let me tell you a story about a tax guy who almost gave up on his business.


This chap—let's call him Tom—had been doing people's taxes for twelve years from his office in Brussels. European business owners would walk in with shoeboxes full of crumpled receipts, dealing with everything from Belgian VAT to French social charges. American expats would come with their W-2s needing help with both European and US tax returns. Local families wanted help navigating the maze of different European tax systems.


Tom was good at his job. Really good. He understood European VAT systems, social security contributions across different countries, and the complexities of US tax codes for Americans living abroad. But by 2024, he had a massive problem.


His phone wouldn't stop ringing. All day, every day, people called with the same questions: "What papers do I need for my Belgian tax return?" "When do I have to pay my US quarterly taxes as an expat?" "I got this scary letter from the tax office—help!" "Do I need to file in multiple European countries?" "What about FATCA compliance?"


Meanwhile, Tom and his two helpers were going crazy trying to answer phones, find lost documents, and remember which client needed what by when. During tax season, Tom was working 80 hours a week and still felt like he was letting people down.


"I was losing my mind," Tom says now. "Something had to change, or I was going to have a breakdown."


Then Tom heard about something called AI agents. Not scary robots that would steal his job, but simple computer helpers that could do the boring stuff so he could focus on actually helping people with their taxes.


Here's what happened when Tom tried five of these helpers.


Agent #1: The phone answerer that never sleeps


Tom's biggest headache was the phone. His assistant spent half her day answering the same ten questions over and over.


  • "What time do you close?"

  • "Do I need my European salary certificate for US taxes?"

  • "What's the deadline for VAT returns in Germany?"

  • "How do I report my Belgian income to the IRS?"

  • "Can I book an appointment?"


Close-up view of a computer screen displaying chatbot conversation
Chatbot interface serving customer inquiries.

Basic questions that anyone could answer—if they were awake at midnight when people were doing their taxes.


So Tom put a simple chat helper on his website. Think of it like a friendly robot that could answer common questions any time of day or night.


Here's what happened: Within two weeks, this chat helper was answering most of the basic questions. Tom's assistant could finally help clients with proper tax problems—like sorting out double taxation treaties or understanding US-Europe tax credits—instead of repeating his office hours twenty times a day.


The best part? Clients loved it. They could get answers at 11 PM while they were sorting through their paperwork.


"My assistant's job got way more interesting," Tom says. "She went from being a human answering machine to actually helping people solve tax problems."


Agent #2: The document organiser


Tom's office looked like a paper tornado hit it. Client files were everywhere—some in folders, some in email, some scattered on desks. Finding one client's W-2 was like a treasure hunt.


Worse, important papers got lost. Tom would spend an hour looking for a receipt that a client emailed him three weeks ago.


So Tom got a computer helper that could organise documents automatically. Upload a bunch of papers, and it would sort them by client, by year, and by type. No more treasure hunts.


Here's what happened: When a client uploaded their business receipts from three different European countries, the computer helper instantly put them in the right folders, converted currencies, and even spotted potential VAT reclaims and US foreign tax credits Tom might have missed.


A stack of tied-up folders overflowing with papers on a wooden desk, alongside a notebook, pen, and closed wallet. Bright light filters in.
A cluttered stack of string-tied files.

"It's like having the world's most organised assistant who also speaks every European tax language," Tom explains. "The computer never loses anything and can spot patterns across different tax systems that I might miss when I'm rushing through dozens of international returns."


Instead of spending hours hunting for papers, Tom was finding more ways to save his clients money.


Agent #3: The memory keeper


Tom knew his regular clients pretty well. But newer clients? He'd forget important details. Did this person have rental property? Were they planning to buy a house? Was their kid starting college?


Without remembering these details, Tom was missing chances to help clients save money on their taxes.


So Tom got a computer helper that remembered everything about every client. When someone called, it would instantly show Tom their history and remind him of opportunities to help them.



A smiling businessman talks with a couple at a desk in a bright office. A laptop and a small plant are on the table. Warm, friendly mood.
Clients and consultant smiling as they finalise a deal.

Here's what happened: When a regular client mentioned their daughter starting university, the computer helper immediately reminded Tom about European education allowances and US education credits that could apply. The client booked a meeting straightaway to plan their taxes better across both jurisdictions.


"It's not about selling more," Tom says. "It's about actually remembering to help people with things that could save them money."


Clients started coming back more often because Tom remembered their situations and could give better advice.


Agent #4: The deadline rememberer


Tom was juggling hundreds of deadlines in his head. When did this client's quarterly payment need to be made? When was that extension due? During busy season, he'd wake up at 3 AM in a cold sweat, wondering if he forgot something important.


And he did forget things. Which meant stressed clients, penalty fees, and a lot of apologising.


So Tom got a computer helper that tracked every single deadline and automatically reminded clients when payments were due.


Here's what happened: The computer helper reminded a business owner about their quarterly VAT payment in France and their US estimated tax payment two weeks early, complete with the exact amounts they needed to pay in both currencies. The client avoided penalties in both countries and was absolutely chuffed with the heads-up.


"I stopped having anxiety attacks about deadlines," Tom says. "The computer never forgets, so I could focus on tax advice instead of trying to remember a million due dates."


Zero missed deadlines. Happy clients. Better sleep for Tom.

Illustrated girl with orange glasses, yellow hoodie on gradient background. Text: "Hi, I'm Sadie! What can I do to help?" Button: "Get Started".
Helper assistant.

Agent #5: The tax law researcher


Tax laws change constantly. Tom used to spend hours reading new rules, court cases, and government updates. During client meetings, he'd sometimes need to look things up, which made him look less confident and interrupted conversations.


So Tom got a computer helper that kept track of all the tax law changes and could instantly answer questions about current rules.


Here's what happened: When a client asked about selling their business across European borders, the computer helper instantly provided current capital gains rates for different EU countries, US tax implications for American expats, and relevant double taxation treaty benefits. Tom could give comprehensive advice on the spot.


"It's like having a European tax law expert and a US tax specialist sitting next to me," Tom notes. "I can focus on helping clients make smart decisions across multiple jurisdictions instead of trying to remember every detail of different tax codes."


Clients were impressed with how thorough and current Tom's advice became.

Person looking at a graph on a smartphone outdoors. Wearing a black outfit and pink smartwatch. Setting has gray tiled background.
Expert researcher at hand.

The amazing results


Six months later, Tom's business was completely different. He was making 35% more money, but that wasn't even the best part.


Tom went from working 80-hour weeks to normal hours. His stress levels dropped dramatically. His two assistants were happier because they could do interesting work instead of answering the same questions all day.


Most importantly, his clients were getting better service. They could get answers instantly, never missed deadlines, and received more comprehensive tax advice.


"The computer helpers didn't replace anyone," Tom reflects. "They just made everyone better at their jobs. My team does more meaningful work, clients get better service, and I actually have a life again."


Tom even started teaching cross-border tax planning workshops for American expats in Europe and expanded his services to include EU VAT consultancy—things he never had time for before.


What this means for you


Tom's story isn't unique. All over the country, small business owners are discovering that these AI helpers aren't scary or complicated. They're just tools that handle the boring, repetitive stuff so you can focus on what you're actually good at.


Whether you're a solicitor, accountant, consultant, or any other kind of professional, you probably have similar problems:

  • The same questions asked over and over

  • Important things getting lost or forgotten

  • Too much time spent on paperwork instead of helping clients

  • Stress about keeping track of everything


The good news? There are simple computer helpers for all of these problems.


You don't need to be a tech expert. You don't need to change everything at once. Just pick one thing that's driving you crazy and see if there's a simple AI helper that can fix it.


For Tom, it started with that chat helper on his website. Six months later, his whole business was transformed.


What's the one thing in your business that, if you didn't have to do it anymore, would make your life way easier? That might be exactly where you should start.


The future isn't about computers replacing people. It's about computers handling the boring stuff so people can do what they're actually good at—helping other people solve problems.


And that's a future worth getting excited about.


Check the agents available at growthwebs.com/ai-agents. Don't worry if you don't see what you're looking for, we can make it happen.


Discover more by visiting our assessment at growthwebs.com/assessment.


Even better, why not set up a meeting with me at growthwebs.com/calendar? Let's check out what you have!

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